Google and Yahoo search pages now often include maps and local business information into their results. Search engines often act as yellow pages for people so verifying your local contact information should help customers find and contact you.
Many businesses are already in Google and Yahoo because they take information from Yellow Pages, other telecom databases and directories. But, verification allows you to add some more information and be ready to edit this information if it ever changes.
You can verify your local addresses and business information with both companies by creating accounts, inputting your information and verifying via a phone call or snail mail.
It’s a good idea to include targeted words in your entry, so that more people can find your listing if they search for generics.
Other places you can get free local listings include:
CitySearch.com – MSN partners with Citysearch for local search information, and CitySearch has a free basic listing.
YellowPages.com – Large online local directory site that also includes city guides and advertising solutions. Basic listings are free.
Local.com – Online yellow pages and search engine that offers a free listing for businesses.