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	<title>Tom Pitts Dot Org</title>
	<link>http://tompitts.org</link>
	<description>Excuse the mess, relaunching the site...</description>
	<lastBuildDate>Sun, 07 Mar 2010 01:20:52 +0000</lastBuildDate>
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		<title>Omniture Summit 2010 Review</title>
		<description><![CDATA[Last week I attended my second Omniture Summit conference, and I have to say, if you are an analyst, marketer or developer that works with Omniture products and have the oppurtunity to attend, it&#8217;s a no brainer, GO.  Not only is the summit a great time with good food, drinks, and entertainment, you get [...]]]></description>
		<link>http://tompitts.org/omniture-summit-2010-review/</link>
			</item>
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		<title>Search spend vs clicks, a missed opportunity?</title>
		<description><![CDATA[In Rand&#8217;s recent post about SEOmoz turning into a software as a service company, he shared the following graph to illustrate why SEO is a missed opportunity in the competitive landscape.  
While I do think investment in SEO often has the highest ROI of any online marketing spend and many businesses of all sizes [...]]]></description>
		<link>http://tompitts.org/search-spend-vs-clicks/</link>
			</item>
	<item>
		<title>Number of Site Search Results in Google Analytics</title>
		<description><![CDATA[Wordpress site search sucks out of the box, but with a few improvements, it can end up rendering some fairly decent result sets.
The usual method most people use to track their Wordpress site search is the Wordpress Search Meter Plugin.  This is an easy way to get some feedback on how your users are [...]]]></description>
		<link>http://tompitts.org/site-search-number-results-analytics/</link>
			</item>
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		<title>Tweaking the Sociable Wordpress Plugin</title>
		<description><![CDATA[News is that Joost&#8217;s awesome wordpress plugin,  Sociable, has been taken over by Blogplay.com.
I recently installed the plugin on one of my blogs with some of my own tweaks.
Replacing the images is easy enough, I decided to go with the Aquaticus icons.  You can find a few lists of social bookmarking icons, here [...]]]></description>
		<link>http://tompitts.org/sociable-wordpress-plugin/</link>
			</item>
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		<title>Omniture Summit 2009</title>
		<description><![CDATA[I felt lucky to have been able to attend the Omniture Summit this year, as travel and expenses are very tight with the current economic climate. Since I just took a job as a web analytics manager in November, and the company I work for just transitioned to SiteCatalyst, a case was made that attending [...]]]></description>
		<link>http://tompitts.org/omniture-summit-2009/</link>
			</item>
	<item>
		<title>Local Search Listings</title>
		<description><![CDATA[Google and Yahoo search pages now often include maps and local business information into their results.  Search engines often act as yellow pages for people so verifying your local contact information should help customers find and contact you.
Many businesses are already in Google and Yahoo because they take information from Yellow Pages, other telecom [...]]]></description>
		<link>http://tompitts.org/local-search-listings/</link>
			</item>
	<item>
		<title>Sending a DMCA takedown notice</title>
		<description><![CDATA[The Digital Millennium Copyright Act (DMCA) is considered a very controversial piece of legislation. While I do not personally support some of the law, I have sent DMCA takedown notices when one of my other blogs had posts lifted verbatim and republished without my permission.
When someone steals content and publishes on it on a free [...]]]></description>
		<link>http://tompitts.org/sending-a-dmca-takedown-notice/</link>
			</item>
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		<title>Direct links from social bookmarks</title>
		<description><![CDATA[I know I don’t post enough, but I try to have unique posts. I was holding off on this to better take advantage of it myself, but since SEOmoz is posting about Pligg sites, I better post this now before my content is less than unique.
Everyone knows the use of the social bookmarking sites to [...]]]></description>
		<link>http://tompitts.org/direct-links-social-bookmarks/</link>
			</item>
	<item>
		<title>Deep Link Percentages</title>
		<description><![CDATA[Deep links are links to internal pages on a site rather than the index page for a site. The index pages for websites generally acts as hubs and receive most of the inbound links from sites especially directories.
Smaller businesses often only have backlinks to their domain root, and have no deep links to internal pages. [...]]]></description>
		<link>http://tompitts.org/deep-link-percentages/</link>
			</item>
	<item>
		<title>Link Building with InFormEnter</title>
		<description><![CDATA[When building links for various sites, I often find myself hand-typing and submitting the same contact information to many different directories and comment forms.  When you are serious about getting links, this repetitive action gets tiresome.
Now you can get rid of your typing with the InFormEnter Firefox extension.   The extension adds a [...]]]></description>
		<link>http://tompitts.org/link-building-with-informenter/</link>
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